For our younger clients, the “back to school” frenzy means more than hitting the books again – it’s an opportunity for change! With new clothes, new shoes and a new haircut, heading back to school comes with a resolution: look better than last year! To help, we gathered info from salons across the country to gauge what’s in and what’s out in all the big cities.
New York City, NY:
Students in the Big Apple are star seekers. (Naturally). Younger clients often bring in pictures of stars with the hair they idolize, including Emma Watson and Carey Mulligan for for short crops and Emma Stone and Kristen Stewart for long, shaggy layers. These are popular because they’re identifiable in pop culture. They want to see that it’s become mainstream and acceptable in the press first before they try it out.
When it comes to color New Yorkers are interested in bold, spot color to stand apart from their peers. Young people are more interested in adding some expression rather than requesting just one tone. They’re more interested in highlights or emphasizing the color they already have, and more about making a statement rather than keeping it natural.
Los Angeles, CA:
Kids from the city of angels are just as star-struck as their east coast peers. Most of the looks chosen by them are fun and glamorous – the perfect description for Los Angeles. Long hair is in, especially shoulder-length cuts with side swept bangs (think Reese Witherspoon and Jessica Alba) or voluminous waves (Blake Lively).
For color, LA kids are into highlights and ombre haircolor, as seen on Sarah Jessica Parker, Giselle Bundchen and Drew Barrymore. Aside from long strands, other popular looks for LA’s youth include the pixie and classic bob. The clients who ask for these cuts are in touch with pop culture and always looking for the newest, most on-trend look.
It may be hot in Miami, but young clients still wear their hair long. Curly haired girls are all about Taylor Swift’s natural, bouncy look – and her color as well. To achieve locks like the country star’s, our Master Stylists recommend coloring hair in three tones: light and medium blonde lowlights and very light highlights. Allowing the colors to blend together, our young client will have Grammy-worthy locks.
However, young clients also want their hair to be versatile enough to suit their ever-changing tastes. Selena Gomez’s hair is the perfect example of that style flexibility. With nice, long, brunette hair, she can wear it straight or curly. It’s very versatile, with short bangs and lots of layers at the front of the face: it can give an illusion of a slim face, or give more body in the hair.
And then there’s Justin Bieber. He might be loved by girls around the world – but his hair is the envy of young men everywhere. It’s short, easy to style, messy, and you can say it, sexy. In this case, keeping it short and giving it lots of texture gives it the shag and surfer look, and kids don’t have to do much with it – just wake up, mess it up and go.
In Chi-town, long is still in. Windy City girls want it all: length, volume and movement, like styles worn by Lauren Conrad and the Kardashian sisters. Yet Chicagoans aren’t afraid to mix up their style. Short pixies like Emma Watson’s are popular, as is a low-maintenance crop like Sienna Miller’s. Hers still sort of has that longer, tousled feel on top that’s loose and casual, so it doesn’t require as much maintenance.
Long hair and crops are in, but the ombre is on its way out in Chicago. Now clients want to break it up a little bit. So now they’re diffusing a few highlights closer to their roots. Celebs to look for the “softened ombre” include Rachel Bilson and Jessica Biel.